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Taking Stock – How is eIDAS stacking up for SMEs? (Part 2)

Taking Stock – How is eIDAS stacking up for SMEs? (Part 2)

In Part 1 of our article, we briefly summarised the challenges faced in the uptake of eIDAS services for SMEs. A study conducted for the European Commission found that awareness and lack of resources were the main barriers. Efforts to highlight the benefits of eIDAS services through real-life case studies were also found to be lacking. To address these barriers to adoption, certain recommendations were made, summarised below.

Spreading the Word

The recommendations made by the report mainly revolve around enhancing communication and information dissemination. These include:

Sector Specific Successes

The study noted that the interest from certain sectors was noticeably higher. Service providers and participants from the financial services sector were especially interested, which was reflected in the numbers during webinars, workshops, and the use of the interactive tool. This may be attributed to several reasons, but the focus should be to replicate the success witnessed here in other sectors. For instance, the benefits that eIDAS provides for performing quick and painless KYCs for the financial services sector might be equally useful for professional service providers. But they need to be aware of the potential time and cost savings. As another example, the benefit of timestamps for the logistics and eCommerce sector should also be apparent. There is no reason adoption here should be lower than in other sectors.

Learning to identify and alleviate problematic areas

SMEs rightly focus more on on-the-ground implementation rather than on lofty concepts or ideas which exist only on paper. Therefore, to reach SMEs, service providers and EU agencies must first identify and then address their specific pain points. For example, an online commerce business would immediately be interested in a solution that can help them detect, reduce or eliminate fraud rather than a generic “enhanced security” pitch. These pain points may differ from country to country, so a distributed hub and spoke model for spreading awareness might be more effective than a centralized repository.
At the end of the day, establishing trust is the key to cracking the SME market. Any moves in that direction will undoubtedly lead to greater adoption and make the whole imitative a success.


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References and Further Reading